Job Position:
Search Engine Optimization (SEO) Specialist
Job Description:
This is a full-time on-site role located in Uttara for a Search Engine Optimization Specialist at StepUp Technology Ltd. The role involves tasks such as keyword research, SEO audits, link building, web analytics, and on-page SEO.
About Us:
StepUp Technology Ltd. is a leading tech company providing online business solutions, including web development, software services, and digital marketing. With a growing team of 100+ professionals, we are committed to delivering innovative solutions worldwide.
Job Responsibilities:
● Develop and implement outcome-based, data-driven SEO & AEO strategies that align with overall business objectives.
● Lead and coordinate with content creators, developers, and marketing teams to integrate SEO best practices across all website updates and content initiatives.
● Maintain a long-term content and backlink calendar to ensure consistent organic growth.
● Use tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs to track performance metrics, analyze trends, and create actionable insights and reports.
● Conduct comprehensive technical SEO audits to identify and resolve issues such as broken links, crawl errors, page speed, and mobile usability.
● Optimize website content, structure, and meta elements (titles, descriptions, headings, URLs) to improve organic rankings and user engagement.
● Develop and execute effective backlink strategies through web 2.0 domains, guest posting, link outreach, influencer collaborations, and toxic link management.
● Collaborate with the content and design teams to create SEO-friendly, keyword-rich content and implement internal linking strategies to enhance site structure and user experience.
Requirements:
● Minimum 2–4 years of proven experience in SEO (both On-page & Off-page).
● Strong understanding of Google ranking algorithms, search intent, and semantic SEO.
● Expertise in using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
● Hands-on experience with technical SEO audits, keyword research, and content optimization.
● Deep knowledge of link building strategies including guest posting, outreach, and toxic link cleanup.
● Experience managing WordPress or similar CMS platforms.
● Familiarity with HTML, CSS, and basic JavaScript for troubleshooting SEO issues.
● Ability to create and execute long-term SEO roadmaps and content calendars.
● Excellent analytical and reporting skills — must be able to present data-driven insights clearly.
● Strong communication and collaboration skills to work with cross-functional teams (content, dev, marketing).
Educational Requirements:
Bachelor’s degree in any discipline.
Other Benefits:
● Annual Increments: Yearly salary increments based on performance.
● Performance Bonus: Additional incentives for outstanding contributions.
● Festival Bonuses: Two full bonuses during major festivals.
● Team Retreat: An annual company-sponsored tour for relaxation and team bonding.
● Meals & Snacks: Fully subsidized lunch and snacks provided.
● Additional Perks: Other benefits as per company policy.
Experience:
2-3 years of experience in related field.
